ARTICLE AD BOX
People watch nan Super Bowl for each sorts of reasons—the conflict of 2 apical teams, a halftime show pinch nan premier acts successful nan country, and commercials that costs millions to nutrient and air. But winning money usually isn't a factor—until this year.
When nan Kansas City Chiefs and nan Philadelphia Eagles return nan conception successful New Orleans connected February 9, nan rewards app, Fetch, is airing a commercialized (the "last charismatic advertisement connected crippled day," nan institution says) conscionable aft nan two-minute informing is called successful nan 4th quarter.
Related: Why Super Bowl Commercials Are nan Ultimate Marketing Play
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In nan 30-second spot, laminitis and CEO Wes Schroll will show viewers to download nan Fetch app to beryllium a information of a live-streamed giveaway—$10,000 each second.
Then, Fetch will administer $1.2 cardinal successful complaint (in total) to group who personification nan app open. So nary matter which squad wins nan ample game, 120 group will locomotion distant winners that night.
Related: These Fast-Food Apps Offer nan Best Value for Customers, According to a New Study
"A decade ago, Fetch was built connected nan belief that earning rewards should beryllium effortless and accessible for everyone," Schroll said, successful a statement. "This infinitesimal is astir bringing that ngo to life—in nan biggest imaginable way, connected nan biggest imaginable stage. What started arsenic a marketplace rewards app has evolved into nan world's first rewards-for- (virtually) -everything app. Fetch has nan powerfulness to toggle style really consumers interact pinch brands and redefine advertizing by creating worthy for both."
How to participate nan Fetch Super Bowl sweepstakes
- Download nan Fetch app for iOS aliases Android earlier nan game.
- Watch nan commercial. "The Big Reward" is group to aerial conscionable aft officials rustle their whistles for nan two-minute warning.
- When prompted successful nan ad, unfastened nan Fetch app.
Fetch is teaming up pinch nan trading and exertion services company, Monks, to execute nan in-app livestream.
Schroll will denote nan winners unrecorded successful nan Fetch app livestream correct aft nan two-minute informing begins.